Skillcast
krataionconsulting2025-01-21T14:07:02+02:00STRATEGY & PLANNING
Worked with the leadership team on crafting the annual strategy following the OKR framework
Worked with the leadership team on crafting the annual strategy following the OKR framework
Revisiting & verbalizing the corporate brand identity in order to increase brand awareness through a solid corporate brand strategy.
Articulating with clarity the organisation's identity in order to convey efficiently the brand story both internally for co-creation and validation as well as externally.
Helping MarineTraffic articulate its purpose and values while supporting it in its journey to embody them in its everyday’s business practices.
Co-designing, managing and providing constant optimization for the initiative Grow with Google since 2016.
Processing Welcome Pickups purpose, values and behaviors that define Welcome's way of doing things, while empowering the leadership team in creating alignment and clarity around this narrative.
Working with Coca Cola Company in mapping and processing the culture in markets that can act as role models for the organisation.
Supporting Worldline in navigating their journey of aligning their culture post-M&A.
Providing alignment on the current and desired culture and brand identity following a number of merges & acquisitions, while coaching the leadership team to guide this change.
